About

In 2001 I launched Oettinger & Associates with five words—Character, Charisma, Quality, Creativity, Expertise—and eight goals in mind:

1. 1. Only work on projects for which O&A has passion.
   2. Approach each project with creativity and an outside-the-box vision.
   3. Develop individualized results-based strategic plans.
   4. Propel each project with innovation and charisma.
   5. Execute high-return, cost effective projects.
   6. Do the right thing, offer clients realistic expectations, and always go the extra mile.
   7. Maintain a good sense of humor.

1. Always remember: “No pressure—no diamonds!”

Almost two decades later, I wouldn’t change a word or a goal.

~Callie Oettinger

Clients

• Aasgaard Company – Publicity for Mark Rippetoe, his books, and the Starting Strength program
• About Your Time Publishing – Publicity for BusyBodyBook
• Ballantine Books – Publicity for select books
• Dr. Susan Battley – Publicity for her book Coached to Lead
• Black Irish Books – Editing, publicity and community building, production coordination, ecommerce management, 2012–2019.
• Zeb Bradford and Frederic Brown – Publicity for their book America’s Army
• Civilian Pictures – Publicity for the film The Life of Reilly
• Robin Cutler – Publicity for her book A Soul on Trial
• Robert J. Danzig – Co-author of his books Angel Threads and Every Child Deserves a Champion. Editorial development, production management, and public relations for his books The Leader Within You, Vitamins for the Spirit, Angel Threads, Every Child Deserves a Champion, There is Only One You, and Shakespeare Live on Cape Cod.
• Christian Davenport – Publicity for his book As You Were: To War and Back with the Black Hawk Battalion of the Virginia National Guard
• DGW – Publicity for the documentary Darius Goes West
• Nathaniel Fick – Publicity for his book One Bullet Away
• Gigantic Films – Publicity for the film Flannel Pajamas
• Goodwill Industries of Miami – Publicity for the documentary For Once in My Life
• Greitens Group – Publicity for his book The Heart and the Fist: The Education of a Humanitarian, the Making of a Navy SEAL
• The Hidden Life – Production and promotion of the book The Hidden Life Awakened
• Libero, LLC – Publicity for the film Sweet Land
• Douglas Macgregor – Publicity for his book Transformation Under Fire
• MBI Publishing – Publicity for select books
• Military.com – Publicity
• National Geographic Books – Publicity for select books
• Oneworld Publications – Publicity for select books
• Jean Otte – Editorial development of her book Changing the Corporate Landscape
• OTW, LLC – Publicity for the documentary The War Tapes
• Praeger Security International – Publicity for select titles and for the PSI website launch
• Presidio Press – Publicity for select titles
• Steven Pressfield – Writing, publicity, and community building, for his site and his books, from 2006-2019
• Paul Rieckhoff – Publicity for his book Chasing Ghosts: Failures and Facades in Iraq: A Soldier’s Perspective
• Nicholas Schmidle – Publicity for his book To Live or to Perish Forever: Two Tumultuous Years in Pakistan
• Frank Schaeffer – Publicity for his book Baby Jack: A Novel
• St. Martin’s Press – Launched, developed editorial content for, and promoted its history site Command Posts
• Ann Scott Tyson – Publicity for her book American Spartan: The Promise, the Mission, and the Betrayal of Special Forces Major Jim Gant
• United States Naval Institute Press – Publicity for select titles
• VSP Books – Publicity for select titles
• Clint Van Winkle – Publicity for his book Soft Spots: A Marine’s Memoir of Combat and Post-Traumatic Stress Disorder
• Washington Independent Writers – Editorial and production management
• Zenith Press – Publicity for select titles